Now, this is creative, interactive, engaging, viral, sharable, social media marketing. Did I miss anything?
Sigur Ros - Valtari. Very flexible….
A Brief History of John Baldessari.
Principle 2: See and hear with the mind of a child
Principle 6: Live life at the intersection
Principle 9: Killing good ideas is a good idea
Principle 19: Have a point of view.
Principle 20: Be remarkable.
‘Honesty Shouldn’t Go Unrewarded.’ This cool marketing stunt and advertisement has all the ingredients to be sharable. A candid camera situation, fun idea, ‘warm fuzzy’ feeling, etc.
Top 5 ads of the week via @CreativityMag. Some cool stuff here this week. I particularly like the FPSRussia/Call of Duty viral video. Almost fooled me!
A guy in Spain is selling ad space on his arm (a QR code tattoo). Big deal, right? Well, the current bid price is 300,000+ Euros. WTF? The smartest part about it is the campaign behind it from PR agency, Leo Burnett: http://www.leoburnett.es/fredsarm/.