Grav-i-tas: high seriousness (as in a person's bearing or in the treatment of a subject).
VP of Marketing at Xtreme Xperience, an exotic supercar driving experience company. Owner of WrapForm, a custom vehicle wrapping company. Freelance word-of-mouth/social media marketing strategist and ideas guy in Chicago. This is a log of my fleeting inspirations and a glimpse at my life. @TextbookJoe on Twitter if you wanna chat.